A Closer Look at the Mercedes-Benz Logo
San Diego and La Jolla drivers instantly recognize the Mercedes-Benz logo — an iconic three-pointed star that marks the hood of each and every vehicle on our lot! You know that the Mercedes-Benz logo stands for superior performance and touring comfort in practice, but enthusiasts should know that there’s an even deeper meaning! We’ll take you through the symbol’s origin story and take a closer look at what it represents below.
The Mercedes-Benz Logo’s Meaning, Explained
Two theories explain the development of the Mercedes-Benz three-pointed star. Let’s take a look at the history:
- Mercedes-Benz was founded in 1890 by Gottleib Daimler. Daimler’s sons, Paul and Adolf, would recall the origin of the three-pointed star when the company started emblazoning it on their vehicles in 1909! According to these two, it dates back to 1872, when it marked the location of their home on a postcard sent by their father.
- The Mercedes-Benz three-pointed star was originally colored blue! A laurel border would be added in 1926, and the color was revised to silver in 1934.
Mercedes-Benz officials point to another meaning. The three points of the star each signify a unique type of terrain–land, sea, and air! The company that would become Mercedes-Benz was initially driven by a desire for universal motorization and limitless human mobility, and today, that desire continues to animate each and every one of the vehicles in their lineup.
What About the Mercedes-Benz AMG® Logo?
The Mercedes-Benz AMG® logo is arguably even more mysterious, at least at first glance! However, the true meaning of the AMG® sigil is right there on the surface:
- The right side of the AMG® logo includes a cam, a valve, and a valve spring. These are components that play a crucial role in every handcrafted AMG® engine.
- On the other side of the emblem, you’ll notice an apple tree just to the side of a river! This is the historic coat of arms of the city of Affalterbach, Germany, where the Mercedes-AMG® headquarters is located today.
Explore All Things Mercedes-Benz with Mercedes-Benz of San Diego!
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